After launching exhibitions in Stockholm, Oslo, Gothenburg, Copenhagen and Helsinki, Fair Media International responded to requests from their exhibitors and organized a first exhibition in Malmoe at the end of 2007 at Malmömässan. 

The exhibition held the 15th – 16th of March showed the strong interest that exists in the region and we registered a bit more than 2100 visitors. The seminars were well attended and several of the exhibitors commented on the fact that the visitors now often knows more about the subject and that several of them have already decided the country and the area where they want to buy before they attend the exhibition and this leads to a smoother contact between seller and costumer.